Trek: IKEA Schaumburg, IL.
I visited the Schaumburg store yesterday and met with Mary-Alice Bier, IKEA’s PR officer for Chicago. The day started out gloomy and freezing but she quickly warmed it up for us.

The Big Yellow-and-Blue.

Yes, its that time of the year again! The cheerful holiday display greet visitors as they come into the store.

Looking from F2 down to the lobby.

Surprise! I stumbled upon my friend Daff who works there. What a bonus.

This was essentially a stock image-gathering expedition for me and boy did I get tons. We will be showcasing these and your own photos soon.

I spent almost four hours (yeah I had the salmon thing for lunch:) at the store where I met with shoppers and talked about their IKEA experiences. More to come later. For now, I’d like to thank Ms. Bier for the welcome and say hi to their staff especially incoming PR person Samantha Gravina.






