Icon: IKEA
December 30th, 2005

“As a child, Kamprad rides his bike around Stockholm, buying up off-price
merchandise—including matches, fish, seeds and Christmas-tree decorations—to
sell to his neighbors in the farming village of Agunnaryd. In 1943 Ikea is
founded as a door-to-door enterprise specializing in items like picture frames
and stockings. The logo uses the colors of the Swedish flag. In 1951 the company
published its first furniture catalogue. With no shipping facilities, Kamprad
makes a deal with the local milkman to deliver orders with daily dairy drop-offs
as well as to the nearby train station..”
TIME Style & Design:
Icon: IKEA
By James Scully






