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IKEA Fans Score Coveted 2011 IKEA Catalogs Two Weeks in Advance

Positive Fanatics — Sun, 11 Jul 2010 05:50:08 +0000

PRESS RELEASE

FOR IMMEDIATE RELEASE

Fans Score Coveted 2011 IKEA Catalogs Two Weeks in Advance at the First IKEA-Sponsored Fan Event

Hundreds of IKEA Brand Evangelists Will Attend an Exclusive Event in New York City on July 14, 2010 Hosted by IKEA to Celebrate Fans and the Launch of the 2011 Catalog. The Founders of IKEAFANS.com, the Mecca for IKEA’s Most Devoted Aficionados, Will Be on Hand to Launch ‘What’s Your Story?’, a Photo and Video Contest.

New York, NY (PRWEB) July 11, 2010 — IKEA fanatics don’t get this kind of opportunity every day. For years, brand fans have paid homage to the iconic blue and yellow furniture store by trekking hundreds of miles to shop and even camping out in the parking lot; now the Swedish furniture retailer is celebrating their most faithful fans at a special event coinciding with the 2011 IKEA catalog launch on July 14th in New York City.

“It’s about time,” remarked Susan Martin, co-founder of www.IKEAFANS.com – an independent website which brings answers to confused IKEA customers, instructions and missing parts to victims of mis-packed flat-packs and comfort and assistance to those frustrated with IKEA’s hands-off approach to customer service. “IKEA is finally recognizing the value of brand evangelists, and we’re honored to be participating in the first IKEA-sponsored fan event,” said Martin. Martin privately confided that what she’s really looking forward to is getting her hands on the 2011 IKEA catalog two weeks in advance of the general public.

She and a select group of IKEA fans from the tri-state area will get that chance this week. IKEA is opening their ‘Organize Your Living, Organize Your Life’ exhibit a day early for the fans and hosting an event complete with a design seminar led by a Better Homes and Gardens editor and a question and answer session with IKEA design experts on Wednesday evening. Attendees will walk away with a bag of gifts from IKEA including their own advance copy of the 2011 IKEA catalog.

Belief in the power of fans to tell a brands’ story inspired IKEAFANS.com’s latest contest, ‘What’s Your Story?’ (www.ikeafans.com/story) which will be kicked off at the event. Beginning on July 18, 2010, photo and video entries of IKEAFANS’ IKEA stories will be accepted from homeowners as well as professionals. Prizes will include IKEA gift cards for amateurs and free advertising on IKEAFANS.com for professionals.

About IKEAFANS, Inc.:

IKEAFANS.com, the world’s leading IKEA fan site was launched by Martin with her husband James in 2005 to provide information and news about the store and its products online for free. The website offers community forums, photo galleries, member blogs, news and articles, a service directory and even an IKEApedia for free. It caters to the needs of IKEA customers who want a more personalized experience, particularly in the area of kitchen design. The community currently boasts more than 150,000 members worldwide.

IKEAFANS’ founders Susan and James Martin live in Montross, VA with their two children and manage the website from home.

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TheIKEAWorld.com

Positive Fanatics — Thu, 19 Mar 2009 17:01:39 +0000

TheIKEAWorld.com has just launched, and they’re looking for IKEA co-workers to guest blog! Do you have stories at the end of your day that you’d love to share with someone else who would just ‘get it’? Tired of having your friends and family stare at you blankly when you talk about working at IKEA? Then you NEED to blog at TheIKEAWorld! Find out more about guest blogging about the IKEA World!

The private forum for TheIKEAWorld.com is being hosted at IKEAFANS.com, which has an established group of IKEA Co-Workers who are active on the forums. If you’re an IKEA Co-Worker and you’d like to join the IKEA Co-Worker’s Private Forum at IKEAFANS.com, send a request for an invite to: Susan@IKEAFANS.com.

Hej!

Social Networking: IKEA + Twitter = Win

Positive Fanatics — Wed, 28 Jan 2009 03:53:00 +0000

Totally cool story about how social networking through Twitter saved the day for one IKEA customer. Story told by OzDJ (@OzDJ) on his Phlog and retold by LaurelPapworth on her Social Media Blog: the business of being social.

Long story short:

@OzDJ needed some shelves.
@aDB was at the local IKEA.
@OzDJ bribed @aDB with some IKEA food and instant karma to check on the stock.
Less than an hour later, @aDB posted a picture on TwitPic as evidence of available stock.
Social Networking for the WIN!

I actually saw these tweets go by in my twitter stream, (!!) and having witnessed the same on IKEAFANS on many occasions, I nodded and went back to work. The difference here is IMMEDIACY. Within an hour, OzDJ had posted this picture of said stock:

Now, THAT’s the power of social networking. I always knew IKEA fans are just the best kind of people there are! Now, proof.

Check out the evolution of TwitterCaching that grew out of this exchange: #twittercache and OzDJ’s post about it here: Forget the Obama Inauguration – this is the first ever #twittercache.

Netsky Worm Circulating in Phony IKEA Email

Positive Fanatics — Sat, 10 Jan 2009 12:16:48 +0000

There is an email circulating that appears to come from homeplanner@ikea.com which contains a virus – supposedly the Netsky worm. The email looks like this:

DO NOT OPEN THE ATTACHMENT. DELETE THE EMAIL IMMEDIATELY. This is not a legitimate email from IKEA – it is an email containing a dangerous worm known as Netsky.

[Photo and tip via IKEAFANS.com Blog]

IKEA Hemnes Ad

Positive Fanatics — Sun, 28 Dec 2008 20:42:16 +0000

IKEA Hemnes Ad – Not quite as funny as previous IKEA ads, but clever nonetheless. Love the old woman, “I don’t judge.”

[via YouTube courtesy of http://advmania.blogspot.com/]

P.S. IKEA Orlando – Don’t forget ChanuIKEA! Tonight at IKEA Orlando in the Restaurant starting at 6pm. Send pictures, please!

IKEA Dialogues

Positive Fanatics — Tue, 23 Dec 2008 17:09:29 +0000

Found reference to IKEA Dialogues on Minor Tweaks at IKEAFANS – hysterical! IKEA Anna is always fun, but Tom Bartlett give Anna a run for her money in 13 separate dialogues with Anna, and (hopefully) counting….

Anna: The IKEA business idea is: “We shall offer a wide-range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.”

Me: Wow. Did you memorize that?

Anna: A good education is important, but I’m not here to talk about that. Let’s talk about IKEA instead.

Me: You are all business, aren’t you?

Anna: Learn facts and figures that make up our organization on the adjacent page that I’m opening for you now.

Me: Okay, I can take a hint. I’m going to say goodbye now.

Anna: Bye then! It was very nice talking to you!

Me: Likewise, Anna.

Anna: That’s me! How can I help?

Good stuff. Check it out at Minor Tweaks.

And a thank you to Armand Frasco for the mention on Notebookism. We’re sincerely honored to have the privilege of carrying on at Positive Fanatics!

Positive Fanatics is Back!

Positive Fanatics — Tue, 02 Dec 2008 02:20:00 +0000

Positive Fanatics is back!

We’re thrilled to announce that Positive Fanatics is coming back. After chatting with Armand about the future of Positive Fanatics and our commitment to the longevity of its position in the online IKEA community, we’ve agreed to take over and continue in the tradition of offering timely news on IKEA, information on store openings, events and sales, and other tasty tidbits about the store we all love – IKEA.

We don’t plan to change much, though we’ll be posting more frequently (like Armand was able to in the beginning) and focusing on the stories of IKEA fanatics – that’s YOU!

So, please…help us get off on the right foot! Do you have a story to tell? Photos to share? A complaint, grudge or just comments? Send them in! Let’s get this baby moving!

Welcome back, Positive Fanatics!

Susan and James

www.ikeafans.com

The IKEA Factor

Armand Frasco — Wed, 29 Nov 2006 03:37:02 +0000

The Ikea Factor is a project created in hopes of creating a collective of ideas from anyone who thinks they can improve upon Ikea. Whether it be the designs themselves or the stores, everything’s up for grabs. What would Ikea be like if done through the eyes of the people who shop there?

Edit 2008: theikeafactor.blogspot.com no longer exists.

Good luck Dylan!

IKEAhacker update

Armand Frasco — Thu, 31 Aug 2006 16:58:38 +0000

Don’t forget to drop by IKEAhacker for the latest mods. This one was sent in by a reader who buys her furniture unpainted and finishes them herself.

LINK

Through the IKEA 2007 Peep Hole

Armand Frasco — Mon, 17 Jul 2006 17:17:00 +0000

IKEA Hacker has a FLICKR slideshow of the 2007 line.

Check it out